This week, I was not feeling prepared to create any ads. With all the school projects and graduating soon, I have a lot on my plate. I am really glad that we have been encouraged to make some ads. I am so grateful that Google makes the creation process so simple and straightforward. The video that we watched this week was really helpful and insightful, as some of the most useful tools are not explained when you first start making an ad.
The tool that I implemented is the "pinning a headline" tool. Doing little things like that can make a big difference because of the sheer number of ads out there. Additionally, when you have so many different headlines, you still want your ad to make sense, and having the pins gives you the ability to keep the ad more cohesive.
Overall, I know that ads are helpful, and I like that Google is moving towards responsive ads. Being able to link my website and see how people are responding to my ad is what I am most looking forward to.
